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| Dear
[CONTACT.NAME],
We've been working hard to keep improving our affiliate
program, and we have several announcements for you in
this newsletter. Thanks for all your marketing help,
and keep up the good work!
Quick Newsletter
Links:
Spring
Blowout Sale!
Reminders
& Updates
Industry News
Affiliate
Program Stats
Feedback
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Spring
Blowout Sale! Up to 20% off on over 3000 items!
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We're
taking up to 20% off a huge selection of name brand
clothing, footwear, outdoor gear, home furnishings and
more for our Spring Blowout Sale. There are over 3000
products that have received this additional discount,
so push this promotion to boost your sales!
Here’s
the info…
Sale: Up to 20% off on over 3000 items!
Date: Wednesday, March 23rd - Sunday, April 11th
Use
the code below to update your sites with the latest
sale!
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Over the last
few months we've announced so many new tools and services
that we wanted to make sure they weren't forgotten.
These were all developed with you in mind, so use them
as much as you can!
| *Q4
Bonus Payments |
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The
bonuses have been calculated and will be added onto
your payment for March sales - which means it will
be included in your April paycheck.
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| *Product
Showcase Creator |
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Use
this free tool to generate HTML displays for any
category or product you want!
http://psc.afftools.com/sierra/creator.pl
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| *New
DRMs |
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Replace
your old banners for our new DRMs and watch your
conversions rise! Our DRMs are automatically updated
once a day with the top selling products from the
previous day, so your site is always kept up to
date with the most popular products - maintenance
free for you!
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| *Free
Datafeeds |
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We
provide free datafeeds for you to use! If you'd
like to sign up for Linkshare's Merchandiser program,
we'll waive the $250 fee for you. If you prefer
to receive the feed via email, we can add you to
our weekly distribution list. If you want an immediate
feed at any time, email us at affiliates@sierratradingpost.com
and we'll send you one! |
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Automatic
pop-ups have been the subject of much talk lately. Here's
an article that may be of interest to some of you who
use pop-ups:
DevX
News
March
18, 2004
Windows XP SP2 Turns 'On' Pop-up Blocking
By Ryan Naraine
http://www.devxnews.com/article.php/3327991
"Microsoft
will turn on the pop-up blocker in Internet Explorer
by default."
The
use of automatic pop-ups is becoming more and more questionable,
and it seems that software companies are making a large
effort to prevent their functionality. We ask that if
you have any automatic pop-ups on your site, to please
remove them, as their efficacy will diminish soon and
you'll be forced to think of new creative ways to generate
those click-throughs. Keeping one step ahead of the
game may help to increase your sales.
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Affiliate
Program Statistics
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As
you're well aware, our affiliate program allows you
to put some of the hottest deals available on the
web onto your websites. Because we sell name-brand
products at outlet prices, which are always
35-70% off retail prices, our links convert higher
for you than most other merchant links will. Typically,
the better the visibility of our links on your site,
the higher the conversion rate you will see. Move
our links to the top of your homepage and watch what
a difference in clicks it makes!
Last
week's average Order to Click ratio among all active
affiliates:
13.45%
Well
above the industry average - keep up the good work!
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We're
always looking for ways to improve our affiliate program
- and if you have any ideas for us, please let me
know! Many of the improvements that have been made
are a direct result of your requests, and we will
continue to listen to you. After all, you
are the expert when it comes to online marketing,
and if there's anything we can do to help you, we'll
do our best to make sure it gets done.
Feel
free to contact me for anything you need,
Andy Newlin
Affiliate Marketing Supervisor
www.SierraTradingPost.com
anewlin@sierratradingpost.com
307.775.8349
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~
Travel ~ Dress ~ Mens ~ Womens ~ Kids ~ Footwear ~ Home Decor
~ Outdoor Gear ~ |
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